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Irwin, A FactSet Company
Irwin, a leading capital markets software company acquired by FactSet, has trusted me as a freelance visual design partner for over three years. During this time, I’ve collaborated on a wide range of creative needs to support their evolving brand, from large-scale product storytelling to marketing campaigns and conference experiences.
The Goal: Provide ongoing visual design support across multiple channels, helping Irwin consistently communicate its value to clients, prospects, and industry audiences through polished, on-brand creative.
Freelance Designer
My role
Creative Boots
agency
Figma, Adobe +
tools used
3+ Years
Timeline
Back to portfolio
Irwin, A FactSet Company
Irwin, a leading capital markets software company acquired by FactSet, has trusted me as a freelance visual design partner for over three years. During this time, I’ve collaborated on a wide range of creative needs to support their evolving brand, from large-scale product storytelling to marketing campaigns and conference experiences.
The Goal: Provide ongoing visual design support across multiple channels, helping Irwin consistently communicate its value to clients, prospects, and industry audiences through polished, on-brand creative.
Freelance Designer
My role
Creative Boots
agency
Figma, Adobe +
tools used
3+ Years
Timeline
3+ Years
Timeline
The approach
As a freelance Visual Designer, I partnered closely with Irwin’s marketing and product teams to deliver high-quality creative across diverse initiatives. My contributions included:
Illustrative Product Mockups: Created more than 70 unique, detailed product illustrations that highlighted key features of Irwin’s platform and simplified complex workflows for clients.
Marketing and Social Media Assets: Designed a variety of campaign graphics, digital ads, and social media visuals to strengthen brand presence and engagement across platforms.
Conference Booths and Event Collateral: Developed full-scale booth designs from concept to production, along with supporting materials such as banners, posters, coasters, and branded swag to create a cohesive event experience.
Creative Consistency: Ensured that every touchpoint aligned with Irwin’s evolving brand identity and communicated professionalism, trust, and innovation.
The approach
As a freelance Visual Designer, I partnered closely with Irwin’s marketing and product teams to deliver high-quality creative across diverse initiatives. My contributions included:
Illustrative Product Mockups: Created more than 70 unique, detailed product illustrations that highlighted key features of Irwin’s platform and simplified complex workflows for clients.
Marketing and Social Media Assets: Designed a variety of campaign graphics, digital ads, and social media visuals to strengthen brand presence and engagement across platforms.
Conference Booths and Event Collateral: Developed full-scale booth designs from concept to production, along with supporting materials such as banners, posters, coasters, and branded swag to create a cohesive event experience.
Creative Consistency: Ensured that every touchpoint aligned with Irwin’s evolving brand identity and communicated professionalism, trust, and innovation.
The Result
The ongoing design partnership with Irwin has successfully elevated the company’s visual storytelling, strengthened its brand presence, and supported growth across multiple channels. Over three years of collaboration, the work has positioned Irwin as a polished, innovative, and credible leader in capital markets software. Key outcomes included:
A library of 70+ illustrative product mockups that simplified complex workflows and became central to Irwin’s marketing and sales communications
A cohesive suite of marketing and social media assets that expanded brand reach and reinforced consistent messaging across digital platforms
Full-scale conference booth environments and supporting collateral that created memorable event experiences and strengthened in-person brand impact
Creative guidance and branded materials for swag, posters, banners, and coasters that ensured every touchpoint reinforced Irwin’s professional identity
This collaboration demonstrates how consistent visual design direction spanning illustrative product storytelling, marketing campaigns, and conference experiences—can help a fast-growing software company maintain brand cohesion while engaging audiences with clarity and confidence.
The Result
The ongoing design partnership with Irwin has successfully elevated the company’s visual storytelling, strengthened its brand presence, and supported growth across multiple channels. Over three years of collaboration, the work has positioned Irwin as a polished, innovative, and credible leader in capital markets software. Key outcomes included:
A library of 70+ illustrative product mockups that simplified complex workflows and became central to Irwin’s marketing and sales communications
A cohesive suite of marketing and social media assets that expanded brand reach and reinforced consistent messaging across digital platforms
Full-scale conference booth environments and supporting collateral that created memorable event experiences and strengthened in-person brand impact
Creative guidance and branded materials for swag, posters, banners, and coasters that ensured every touchpoint reinforced Irwin’s professional identity
This collaboration demonstrates how consistent visual design direction spanning illustrative product storytelling, marketing campaigns, and conference experiences—can help a fast-growing software company maintain brand cohesion while engaging audiences with clarity and confidence.
Let's Build Something That Stands Out.
If you’re looking for thoughtful, scroll-stopping design that feels as good as it looks, you’re in the right place. Whether you’re starting fresh or leveling up, I’d love to hear about your project—let’s make it happen.
Let's Build Something That Stands Out.
If you’re looking for thoughtful, scroll-stopping design that feels as good as it looks, you’re in the right place. Whether you’re starting fresh or leveling up, I’d love to hear about your project—let’s make it happen.
Let's Build Something That Stands Out.
If you’re looking for thoughtful, scroll-stopping design that feels as good as it looks, you’re in the right place. Whether you’re starting fresh or leveling up, I’d love to hear about your project—let’s make it happen.