Howdy!

With over a decade of experience, Sarah Bootsma leads Creative Boots Co., an independent design studio built on strategy, creativity, and innovation.

Sarah bootsma

Senior Visual Designer

Hi, I’m Sarah Bootsma, the founder of Creative Boots Co., an independent design studio dedicated to helping brands step confidently into their next chapter.

With over 7 years of experience in UI design, branding, and illustration, I work with businesses of all sizes, from growing startups to established brands, creating strategic visuals that make an impact. Whether you need a clean, high-converting website, thoughtful brand identity, or compelling print and digital assets, I bring a detail-focused and collaborative approach to every project.

At Creative Boots Co., design isn’t just about looking good, it’s about building connection, telling stories, and helping your brand move forward with confidence.

Let’s lasso your vision—with intention, creativity, and a playful yeehaw.

10+ years

Design Experience

7+ years

Agency Experience

client words

The event was incredible, and we received so many compliments on our branding and marketing presence overall. We could not have done it without you! Thank you again so much.

Morgan Craig

Senior director, brand marketing at irwin, a factset company